How to start with Google AdWords

How to get started with Google AdWords | PCWorld: "What if you built a website and nobody came? Simple answer: Start an ad campaign using Google AdWords. AdWords is a daunting and complex system, but it really isn't that difficult to start using. Even with a budget of a dollar a day, the service is worth trying to see if you can generate traffic to your site. Here's how to get started with AdWords in a matter of minutes with minimal fuss. (If your small business needs something even simpler, check out AdWords Express, which targets retail outlets, local restaurants, and the like.) . . . . "







Why I do not use WordPress

Why don't I use WordPress? Read below--

On Tech Woes « naked capitalism: "Two weeks ago, we had two bad crashes, both after 5:00 AM when site traffic was low. This meant it almost certainly had to do with WordPress rather than our servers (which a 24/7 webhost runs) particularly since I called them, nothing had fallen over on their end and rebooting the site didn’t fix anything. The result each time was I didn’t get to bed until 8 AM or so each time, plenty upset because I could not raise my WP guy . . . installing some plug-ins seems to have caused problems with comments . . . We’ve also determined we need someone who can be 24/7 but we don’t have a solution yet (or even references save WordPress VIP, . . . Our webhost, who runs a fair number of pretty high traffic sites, said basically that WordPress is the problem, and the only company he knew that provided really reliable service was in the $100,000 per year range. I’m sure some of you either have blogs or know of bloggers who run sites on WP and have tech guys they are happy with. But please refer them only they have run multiple sites with 2 million page views or more per month and can provide 24/7 support. WP does not scale well, and running WP . . . "






What real social TV will look like

What real social TV will look like | VentureBeat: "To date, TV shows have done exactly that. Notwithstanding a few apps like GetGlue, social TV as we know it in 2012 is largely Twitter. In 2010, MTV set the bar with its excellent Twitter Tracker for the VMA Awards.  Since then, we’ve seen ever more variations on the concept. In fact, Twitter itself joined the trend–helping curate large live events including a partnership with NBC for the Olympics. But social TV must move beyond Facebook and Twitter for two reasons. First, in order to excite audiences and remain competitive over time, social TV apps must become more ambitious, more differentiated, more tightly woven together with the linear content, more game-like, more creatively sponsored and more central to the business case for the TV show itself. Second, as social TV becomes more integral to the business of television, social networks may represent more of a competitor than partner. . . "







Google Wants to Be a Bank

Google Wants to Be a Bank Now - Business - The Atlantic Wire: "Google, the search engine company that also happens to do 35 other things, is expanding its horizons once again with a new financial services division. On Monday, the multi-billion dollar corporation is set to launch a new credit business in the United Kingdom with plans to expand to other countries in the next few weeks, according to the Financial Times. Based on what we know so far, the program will let businesses take out a line of credit -- between $200 and $10,000 -- to spend on Google's money-making AdWords program. . . ."







Google for Entrepreneurs

For any entrepreneur, Google and its many tools and resources are a "must-have." In fact, I consider Google a huge online "virtual business incubator." For more info, the following is a good start--

Google for Entrepreneurs – Google for Entrepreneurs: "Participate in a local event - Get involved. Find workshops, networking events, mentoring sessions, and more. View upcoming events. Find resources to grow. Grow your business with tools and online resources from Google. Find the right resources for your business . . ."

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Zavers coupons by Google


Zavers by Google – Google: "Zavers by Google is a fast and easy way to offer the right coupons to the right shoppers, expand rewards programs, and track redemption in real-time. Shoppers find the manufacturer discounts on their favorite retailer websites and add the digital coupons to their online cards. Savings are automatically deducted at checkout when shoppers swipe their rewards card or type in their phone numbers - no scanning or sorting necessary."






Internet Archive updates Wayback Machine

Internet Archive updates Wayback Machine to cover 240b URLs from 1996-2012, totaling 5PB of data - The Next Web: "The Internet Archive has updated its Wayback Machine with a significant bump in coverage: the service has gone from 150,000,000,000 URLs to having 240,000,000,000 URLs, a total of about 5 petabytes of data. More specifically, the Wayback Machine now covers the Web from late 1996 to December 9, 2012. Why is this significant? Well, as the Internet Archive points out, the Wayback Machine’s database is queried over 1,000 times every second by over 500,000 people a day, making Archive.org the 250th most popular site on the Web."






How to Reinstall the Google Chrome Browser

Removing and them reinstalling the Google Chrome browser may help fix problems with the software.

How to Reinstall the Google Chrome Browser " . . . Double-click Google Chrome, click Remove and confirm that you would like to uninstall the browser. If you have trouble removing the browser, check out Google’s instructions for manually yanking Chrome off a Windows system. The company has more information about uninstalling Chrome if it has been installed systemwide, as well as for removing it from Mac and Linux systems here. Once you have removed the nonfunctioning copy of Google Chrome from your system, you can download and install it again. If you are still having problems with the software, check Google’s page of known issues with Chrome to see if there might be a solution."






Yapp Review (video) - A Way to Design Apps



Video - Katherine Boehret Reviews Yapp, A Way for Average People to Design Apps - WSJ.com: "Yapp Lets Average People Design Apps -- You don't need to be a software engineer to create apps anymore. Katherine Boehret Reviews Yapp, a simple way for regular people to design personal apps."







Google+ Everything Else

It's a Google World!

The Google+ Long Game Is Brilliant: ". . . I live in Gmail. Suddenly, I found this magical thing called Circles to be useful. When I get behind on my email, I simply go through a few of the circles (Foundry, Foundry Ents) and clear the email from my partners, my assistant Kelly, and the CEOs I work with. I have persistent chat up – I find that 80% of my chats now go through Gchat (the other 20% are Skype, and they are almost always requested by someone else.) And now that there are Hangouts integrated, many of these are videos. Google Voice is my Phone Number. I used to have desktop phones. I don’t anymore – I have a Google voice # and an iPhone. I give everyone my Google voice #. It works everywhere. I never think about what phone I’m using anymore. And I do many calls via the computer. Google Hangouts is my new Calendar Invite. I hate the telephone. Hate hate hate. But I don’t mind chat. And I don’t mind a Google Hangout / video call. All of a sudden I can make invites from Google Calendar that are Hangout invites. Done – every phone call / conference call is now a Hangout. I live in Chrome. . . All of a sudden I’ve got Communities. I’ve got Events. I’ve got Pages. And Hangouts, and Circles integrats seamlessly with each of these things. And they are nicely integrated with Gmail and Calendar. And suddenly I can do On Air Hangouts. And, I can record them automatically and save them to my Youtube channel. . . . "






Marking the birth of the modern-day Internet

Marking the birth of the modern-day Internet | Official Google Blog: " . . . with hindsight, it’s obvious it was a momentous occasion. On that day, the operational Internet was born. TCP/IP went on to be embraced as an international standard, and now underpins the entire Internet. It’s been almost 40 years since Bob and I wrote our paper, and I can assure you while we had high hopes, we did not dare to assume that the Internet would turn into the worldwide platform it’s become. I feel immensely privileged to have played a part and, like any proud parent, have delighted in watching it grow. I continue to do what I can to protect its future. I hope you’ll join me today in raising a toast to the Internet—may it continue to connect us for years to come. . . . Vint Cerf, VP and Chief Internet Evangelist"

Thanks Vint--and congratulations on the anniversary!






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